Not even the most heavily-armed police state can exert brute force on all its citizens all of the time. Meme management is so much subtler; the rose-tinted refraction of perceived reality, the contagious fear of threatening alternatives. There have always been those tasked with the rotation of informational topologies, but throughout most of history they had little to do with increasing its /clarity/.

— Blindsight (Firefall, #1) by Peter Watts (9%)